It’s 2024 — My Plans for the New Year
It’s a new year — which, in absolute terms, of course, means nothing at all. Whatever we label it, one day always follows the day before. On the other hand, ... Read more
business (page 2)
Every post I’ve written on business, newest first.
What to Do With Your Downtime This August?
Do you experience a turn-down in business over the summer? Or at any other time of year? In the summer months, especially August, potential clients, whether they’re consumers or small-business ... Read more
Writing a Blog — It’s Not Just Thrown Together
Perhaps someone (your business coach, maybe) has told you that you need to write blogs. Well, how hard can that be? You can throw one together in a spare half ... Read more
Communication and Peace — Why We Need to Keep Talking
A few weeks ago, we celebrated Remembrance Day. This was originally begun to mark the end of the Great War, but now it also remembers all the wars since — ... Read more
Modern Business? It’s All Mediaeval
How modern do you think modern business is? Obviously, there are aspects of modern business that would have been unthinkable in the past. Fifty years ago, computers were only used ... Read more
Business and Ethics — How Far Would You Go?
I recently read an article about the American PR guru who, in the 1990s, was employed by a business consortium to create a climate change denial agenda. No doubt the ... Read more
Insert Customer A into Business B — Three Top Tips to Being Understood
Have you ever tried to make sense of the instructions for something you’ve bought? You know — those instructions. The ones that appear to have been translated through half a ... Read more
Why You Only Need to Market Your Business to One Customer
When you’re marketing your business, whether you’re writing blogs, social media posts or your website content, who are you writing for? If your answer is “everyone”, then you’re actually writing ... Read more
The Tax Year — What’s So Special About the Sixth of April?
If you’re in business, you can hardly have failed to notice that a new tax year began earlier in April — the 6th, to be precise. Depending on your business, ... Read more
Enjoyed the reading?
I could write like this for your business
Regular blogs in your voice, researched properly and written to be read. One a month or several.