How to Sound Like Yourself
You’d think that coming over as talking in your own voice would be the simplest possible thing when you’re writing about your business. Judging from what I read, though, nothing ... Read more
Word Wizardry
Every post I’ve written on word wizardry, newest first.
Writing a Book About Your Business
Have you thought of writing and publishing a book about your business? That might seem like a strange suggestion. After all, you went into business to do what you’re an ... Read more
Responsibility in Business
I’ve just completed a six-week course with the excellent National Organisation for Responsible Businesses, led by Jill Poet, and I’ve learnt a lot. So what is responsible business? Isn’t it ... Read more
Marketing with the Best Words
Samuel Taylor Coleridge — in my opinion, the greatest poet in the English language, with the possible exception of Shakespeare and Bob Dylan — once defined the difference between prose ... Read more
What Are the Values You Bring to Your Business?
When you are your business, as most small business owners are, people want to know who you are and what you stand for. If you’re a solopreneur, after all, that ... Read more
The Data Factor — AI Versus Humans
In the first episode of Star Trek: The Next Generation, someone asks the android Data if he considers himself superior to humans. Data’s reply is “I am superior, sir, in ... Read more
What Are the Values You Bring to Your Business?
When you are your business, as most small business owners are, people want to know who you are and what you stand for. If you’re a solopreneur, after all, that ... Read more
What Artificial Intelligence Can Do — And What Still Needs Word Wizardry
A couple of years ago, I wrote a blog about writing Artificial Intelligence — ChatGPT and other similar versions. I still broadly agree with what I said then, but I’ve ... Read more
Enjoyed the reading?
I could write like this for your business
Regular blogs in your voice, researched properly and written to be read. One a month or several.